My idea now : as the name says is all about innovative ideas to promote brands.
We believe that people spend money to create build and spread brands and not because they suffer from a compulsive urge to spend money on gifts and promotions.
Any gift or promotional product given out thus should do justice to the brand by reproducing the brand the logo and true style and colours. The promotional product should be simple and easy to use and easy to attract.
Thus based on this simple yet very important core value system we have developed products that can stay with customers for long time and can keep Advetising for the sponsoring brands.